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CBC responds to Conservative smear campaign

Monday, December 31, 2007


CBC publisher John Cruickshank writes to Doug Finley, the Conservative party official who sent the letter (my highlights in bold):

Dear Mr. Finley,

I have reviewed your pre-Christmas fundraising letter. I write this public response to you because I believe that by its inaccuracy, innuendo, exaggeration and expressed malice towards hundreds of Canadian journalists you risk damaging not just your target, the Canadian Broadcasting Corporation, but also public faith in our political process.

I understand that a private association like the Conservative party does not have the sort of transparent and reliable complaints process that we have at the CBC. That is regrettable.

I understand that you have already availed yourself of access to our Ombudsman, complaining that a member of the CBC News staff communicated suggested questions to Liberal MPs in advance of a public hearing. I appreciate this show of confidence in the integrity of our process. I wish you had reflected that respect for our commitment to answer any and all complaints about our work in your unfortunate letter to potential donors.

You were well aware when you sat down to write your appeal for cash that CBC News had publicly condemned the behaviour you complain of and had called a disciplinary meeting to look into it.

Your suggestion to your potential contributors that the CBC was waging a partisan campaign against your party and the government of Canada was flatly contradicted by every step we had taken before you composed your cash appeal.

We accept that you are not the only, or even the first, Canadian political party to use CBC News as a whipping boy for fundraising purposes.

The Liberal party accused us of bias on several occasions when it fit their agenda.

As a public broadcaster we take our responsibilities to all Canadian shareholders very seriously. This is more than just a glib promise. Unlike any other broadcaster in the country, the CBC has a journalistic standards and practices book. This book is given to each reporter, producer, editor and host working at the CBC. It outlines in explicit detail the code of conduct for our journalists. It covers conflict of interest; it covers issues of journalistic fairness and balance. It is clear, and it is binding. It is also a living document. We talk about it and refer to it daily when we are dealing with difficult ethical issues. It is also freely available to the general public to see, so they know exactly what standards we aim to maintain.

I would be delighted to share a copy of it with you.

CBC News is especially sensitive to how we cover partisan political debates. The CBC is non-partisan. We do not want to be seen to be a creation of any party (although, as you know, it was a Progressive Conservative government that brought our organization into being.)

While all our journalists try to live by our code of conduct, CBC News is not infallible. But we are accountable. When there are errors of judgment, or misunderstandings or improper interpretation of the journalistic standards and practices, we investigate. When we discover shortcomings, we change our standards and practices.

No other news organization in the country operates within such a demanding ethical regime. For you to sully the reputations of so many dedicated Canadian professionals is utterly unacceptable. Your denigration of our ethical standards can only contribute to the public cynicism about public life that is already far too pervasive.

Yours sincerely,

John Cruickshank, Publisher, CBC News

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posted by James
Monday, December 31, 2007

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